DC Interactive Agency, Blue Water Media, Sweeps at the 2013 W-3 Awards
Six Websites Designed by Blue Water Media Won W-3 Silver and W-3 Gold Awards in This Year’s Web Design Competition.
Washington, DC (October, 2013)—DC web design firm, Blue Water Media, was recently recognized for 6 websites in the W-3 Awards 2013 web design competition. Known for showcasing outstanding new work that illustrates the ‘power of web creativity,’ entries are judged based on a standard of excellence as determined by the International Academy of Visual Arts.
Blue Water Media received a W-3 Gold Award for the American Lung Association’s ‘Quitter in You’ microsite under the W-3 Awards “Association” category. The site was created to provide smokers with the resources necessary to kick start the quitting process. Created with a mobile-first approach, http://www.quitterinyou.org/ boasts responsive design, aesthetic appeal and intuitive navigation. By providing consistent and user-friendly access to top-of-the-line tools, tips, and support, Blue Water Media advances the American Lung Association’s mission to help people quit smoking.
The website for innovative commercial furniture dealer, Office Environments International (OEII), also received a W-3 Gold award. Responsively designed and full of aesthetic visuals, www.oiee.com intelligently scales to fit the screen of whatever device is being used. An easy-to-navigate homepage features full-page images of past projects driving focus towards OEII’s expansive portfolio and industry-leading partners, while user-friendly controls with sophisticated graphics contribute to the site’s dynamic and immaculate nature.
Blue Water Media was also given a W-3 Silver award for the design of the Johns Hopkins School of Public Health’s Advance Family Planning (APF) website. Built in the Drupal content management system, http://www.advancefamilyplanning.org, features an aesthetically appealing layout, extensive search functionality, and a robust family planning advocacy resource database, providing users with training materials, policy briefs, evidence, and best practices in family planning. The site effectively promotes AFP’s mission to increase budgets and improve policies for family planning through targeted advocacy in developing countries, the sub-Saharan region, and globally.
A microsite for the American Lung Association (ALA), www.mylungcancersupport.org, won 2 W-3 Silver Awards in the Association and Health categories. Visually appealing and easy to navigate, the new homepage proudly displays a large image slideshow featuring hopeful patients, their caretakers, and healthcare professionals as well as bold lung cancer statistics that grab visitors’ attention. Expandable drop down menus and intuitively structured information make the site an efficient resource, while a modern logo designed by Blue Water Media aids in brand recognition. Additionally, extensive and well-organized health information offer much-needed support to lung cancer patients and their caregivers. All enhancements ultimately help transform the way lung cancer is discussed online and create a stronger sense of community for lung cancer patients and their caregivers.
Blue Water Media’s website for Psychiatric Rehabilitation Association (PRA), http://www.psychrehabassociation.org/, was also honored with a W-3 Silver award. A striking homepage slideshow, bold color scheme, and cutting-edge site-layout grab users attention upon site entry while strong call to actions to “search for jobs”, “pave your way”, and “enhance your professional status” help users find the services they are looking for easily, successfully bringing PRA’s broad array of tools and offerings to life.
The redesign of Blue Water Media’s own website, www.Bluewatermedia.com, was also recognized with a W-3 Silver Award. A dynamic homepage slideshow featuring mobile and tablet design services, Drupal expertise, and recently-launched projects provides credibility for Blue Water Media’s services, which is further strengthened by the robust portfolio section sorted by industry category. Clearly laid out sections for prospective government and commercial clients ensure potential customers are guided to the most relevant information possible, and extensive search functionality and strong call-to-actions further aid navigation. Lastly, the implementation and customization of the Drupal content management system ensures the site will be able to seamlessly expand along with Blue Water Media’s growing business.
Blue Water Media is proud of the growing industry recognition for its web design and development work as well as its mobile-first approach. By implementing responsive design for its sites, Blue Water Media ensures the utmost user-experience and accessibility, without ever sacrificing aesthetic standards. Blue Water Media will continue to walk the fine line between design and technology in order to transform digital experiences, one project at a time.
About the W-3 Awards
The W-3 Awards honors creative excellence on the web, and recognizes the creative and marketing professionals behind award winning sites, videos and marketing programs. Simply put, the W-3 is the first major web competition to be accessible to the biggest agencies, the smallest firms, and everyone in between. Small firms are as likely to win as Fortune 500 companies and international agencies. To learn more, visit their website: http://www.w3award.com
About Blue Water Media
Blue Water Media is an award-winning information technology, web design, and interactive marketing agency based in Washington, D.C., with offices in New York and San Francisco. The firm provides Government, business, and non-profit clients with full life cycle support for digital initiatives including custom web & software development, commercial and government website design, digital marketing, hosting, 508 compliance and ongoing site maintenance. Leveraging cutting edge web design techniques, flexible open source software applications, emerging technologies, and integrated marketing campaigns, Blue Water Media offers a turnkey approach to attaining online success. For more information, please visit: http://www.bluewatermedia.com/