Google announces a new social media platform that launches from users’ current Google accounts.
Google just recently introduced Google Buzz, a social networking software which works collaboratively with users’ Google accounts. Google Buzz automatically allows users to connect with friends they e-mail or chat with the most in Gmail. The software allows users to share updates, photos, videos, and more. Buzz’s privacy settings allow users to share their thoughts publicly or privately. Posts are delivered via e-mail to followers who can continue the conversation by simply replying to the e-mail.
One of the best features of Google Buzz is the ability to connect with sites that users currently use such as Twitter, Picasa, Flickr, and Google Reader. This turns Google Buzz into a one stop portal for users to check e-mail, visit friends, and announce their thoughts to the world! Buzz can also be accessed from phones. The best part about Buzz is that users do not need to set it up, it’s already part of their Gmail accounts.
So, what does Buzz mean for internet marketing? Well, social media is proving vital in building search engine rankings now that search engines are tracking posts from sites such as Facebook and Twitter. So, Buzz creates another platform for users to boost search engine relevance by announcing ideas, projects, and proposals.
